First released in 1973 and reinterpreted last year, the Riviera watch expresses the Maison’s expertise in design and use of materials. A Baume & Mercier lifestyle icon, this timepiece with pure, slender lines and an immediately recognizable twelve-sided bezel comes into its full maturity. 2022 herald a 42 mm men’s version (Baumatic and self-winding), as well as 33 mm (self-winding) and 36 mm (self-winding and quartz) women’s versions... And the Riviera has not had its last word. It’s about time for enjoyment and joie de vivre.
With almost fifty years behind it, the Riviera is no newcomer. Inspired by the carefree lifestyle of the French Riviera, this is the watch of casual elegance, symbolizing an easygoing view of refined watchmaking. It was first developed in 1973 and has adapted to every era, year after year, while staying true to its special style. Its steel adornments and strong shape have always represented a form of freedom, an offbeat elegance. And now it represents renewal. In 2021, Baume & Mercier presented the fifth-generation Riviera, which continues to uphold the Maison’s expertise, capturing the signs of our modern times to better revisit them. This year does not mark a revolution, but rather a gentle-yet-assertive evolution, continuing to bring distinctive Baume & Mercier expertise to the design through its elaborate shapes and bold statement.