\ The Salon

The Fondation de la Haute Horlogerie wishes to extend its sympathy and encouragement to all the people by this particular situation. We applaud all measures on behalf of everyone’s safety.

Innovative, interactive and connected

The Salon continues to move with its times. As business carries on its digital transformation, the Salon stands out as an exclusive gathering place for the watchmaking community, with the emphasis on networking, educational and experiential opportunities.

For the people invited to discover the latest collections from more than 30 exhibiting maisons, this is where the year’s major trends are revealed, but not only. The Salon is also an immersive experience driven by vibrant content, as well as a dynamic communication platform for exhibitors, professionals and watch enthusiasts.

Stay connected

A unique platform for communication

Each day, influential figures from accomplished disciplines such as fashion, design, the arts and new technologies take the stage to discuss topical issues. For the exhibiting maisons, this is also a privileged means to connect with their followers at international keynote launches, streamed live to social media. Covering a diversity of topics, LIVE’s programme turns the spotlight on the exhibiting maisons and insightful debate.

LAB, watchmaking’s think tank for innovation

For the second consecutive year, tomorrow’s industry is at the heart of the Salon inside LAB, a hands-on showcase for the very latest innovations from the exhibiting maisons, as well as new technologies from start-ups of interest to the industry. An exciting journey into the future of watchmaking…

  • Historic Maisons

  • Carré des Horlogers

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Opening time and visitor reception


8.30am to 7pm (Wednesday 29th April until 6pm).

Visitor reception

From the afternoon of Thursday 23rd April 2020, Watches & Wonders Geneva hospitality staff will be at Geneva Airport to welcome and inform visitors as they arrive, and at the hotels as from Friday noon.

Information desk

From Saturday 25th April to Tuesday 28th April 2020, 8.30am to 7pm, and Wednesday 29th April 2020, 8.30am to 6pm, an information desk is open for visitors requiring help finding their way around the Salon, for information on events taking place in Geneva during the week, and other useful information (Geneva street map, train and plane times, etc.).

Access and transport


Watches & Wonders Geneva takes place at GENEVA PALEXPO, 10 minutes from Geneva city centre. It is easily reached from Geneva International Airport, Geneva Cointrin railway station, and by motorway.

By car
  • Directions: A1 motorway, take the Genève Aéroport exit then follow signs for Palexpo.
  • Parking : Throughout Watches & Wonders Geneva, visitors can use the P12 parking (paying) located under Hall 5.
By public transport
  • Train: From Geneva Cornavin station to the Genève Aéroport terminus.
  • Bus TPG: Line 5, get off at Palexpo.
  • Watches & Wonders Geneva official transport: from the airport and city-centre hotels to SIHH.

CFF (trains) TPG (bus)

In the City

Exhibitions, workshops, visits to manufactures, in-store presentations, museum tours… outside the Salon, explore Geneva and go behind the scenes of watchmaking excellence.

More info

SIHH History

The milestones in the history of SIHH.

More info

Videos & pictures

Relive some of the outstanding moments at SIHH.

More info