Watches and Wonders - In the Salon

In the Salon

Saturday April 1 - Sunday April 2, 2023

Take a dive into the amazing world of watchmaking

More than just a trade show, Watches and Wonders Geneva is a passionate experience to be enjoyed in person. It is also a place where you can listen to and learn from the professionals. An extensive program has been specially designed for the week-end with conferences, guided tours and exhibitions. We hope you enjoyed your experience!

The Salon opens to the public

2-Day Program

Saturday April 1

10:00 - My Watches and Wonders Week: What to experience?

I have spent the full week at Palexpo: what are the experiences not to be missed ? Were there trends I could observe ? A guide for today’s visitors.



11:00 - Product novelties: What's trending?

Various Watch Specialists takes us through the trends they identified, products novelties they discovers throughout the event in terms of design, material, complications, colors...



12:00 - What's your Watch Worth?

Over the last few years, the perception and the actual value of a luxury watch has evolved tremendously. State of affairs.



14:00 - Fabian Cancellara and the TUDOR Pro Cycling team

Join us in the Auditorium at 2:00 pm on Saturday April 1, to discover how to go from leading the peloton to creating a team. The talk will be followed by an autograph signing session at the TUDOR booth.



16:00 - The Power of Collaboration : how luxury watch brands learned to thrive in a market driven by hype

By discussing all forms of collaboration (partnerships, ambassadors, associations), we will examine their added value for both brands and their customers.



17:00 - Web3, Blockchain, and The Metaverse in Watchmaking

Connecting A Traditional Industry / How new technologies and the Web3 are connecting a traditionally and inherently unconnected industry.


Sunday April 2

10:00 - My Watches and Wonders Week: What to experience?

I have spent the full week at Palexpo: what are the experiences not to be missed ? Were there trends I could observe ? A guide for today’s visitors.



11:00 - Product novelties: What's trending?

Various Watch Specialists takes us through the trends they identified, products novelties they discovers throughout the event in terms of design, material, complications, colors...



12:00 - Iconic Watches

How does a watch become iconic..? How to earn this title and recognition ? Let’s discover a few models that have imposed their enduring mark in our world.



15:00 - Circularity and watchmaking: the different virtuous circles of a watch

Circularity appears to be one of the solutions for a better sustainability of the watch industry. What does this mean for brands and customers?



16:00 - The ABC of vintage collecting – a different perspective

How to start a vintage collection ? Over the last few years, vintage has gained in traction. Certainly pushed by sustainability and circularity concerns, but it represents another category of collection altogether. Let’s discover why?

Floor Plan

Download (pdf)

Floor Plan - In the Salon

Your Visit