LAB 2026 - Where Time Innovates
Watches and Wonders Geneva is the most important watchmaking event , bringing together the world's leading watchmakers. Each year, the LAB showcases cutting-edge innovation, spotlighting startups and tech pioneers who are redefining the future of the watch industry. For its 2026 edition, Watches and Wonders Geneva invites startups, companies, scale-ups, and innovation labs from around the world to submit their solutions and join the LAB, a dynamic platform at the heart of the Salon dedicated to exploring the most promising ideas and technologies.
Selected participants will have the unique opportunity to present their solutions to industry leaders, including some of the world’s leading watchmaking brands, investors, media, and an international audience.
What’s in it for you?
- A dedicated space within the LAB at Watches and Wonders Geneva 2026
- Direct exposure to the world’s leading luxury watch brands
- Business and partnership opportunities with major industry players
- Networking opportunities with investors, journalists, and potential clients.
Who can apply?
We welcome applications from:
- Startups
- Scale-ups
- Research labs
- Innovation-driven tech companies
You should have a working prototype or product and a strong value proposition for the watchmaking or luxury sector.
How to apply?
- Click the “Apply Now” button below
- Fill out the application form
- You will be contacted by email to send your pitch deck or any relevant supporting material
- Submit your application before the deadline
Key dates
